ROI CALCULATOR - Sales Training Impact

ESTIMATE THE IMPACT OF YOUR SALES TRAINING INVESTMENT

👇 Enter your Annual Sales Revenue:

Expected improvement after sales training:

4%–22%*

* Low scenario reflects widely cited industry averages with minimal reinforcement. High scenario reflects structured in-field reinforcement based on case studies.

Research on training transfer and decay over time (Saks & Belcourt, 2006).
Discussion of why “only 10% transfers” is often misquoted and not a universal fact (Fitzpatrick, 2001).
Widely cited reinforcement/coaching comparisons (eg. Korn Ferry and secondary citations; included for context).
High scenario uses Norlumen/partner case study results (up to 22%) where in-field reinforcement is included.

ESTIMATED REVENUE INCREASE

Figures provided are estimates not a guarantee of results.

Current revenue (baseline)

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Estimated revenue after training (low +4% — high +22%)

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Estimated revenue increase (low +4% — high +22%)

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